Fort Bragg, Fayetteville & Sanford, NC


Fort Bragg, Fayetteville & Sanford, NC


Spec Home vs. Custom Home

I'm often asked the difference between our move-in-ready "spec" homes and the pre-sale custom homes we build for specific buyers. Every home we build is a designer home unique in a number of ways inside and out, even our spec homes. By offering both move-in-ready designer spec homes and pre-sale custom homes we provide our buyers options to satisfy their style, timeline and budget.

What’s a Precision Designer “Spec” Home?

The term “spec home” is short for speculative home for sale. A spec home is built by a builder and then offered for sale. Many home builders build the same house over and over again — you’ve heard the term “cookie-cutter”. On the contrary, a Precision spec home is still a unique designer home! Our team chooses the floor plan and defines the overall design direction, features, styles and colors to create a one-of-a-kind home. We buy the land, build the house, and sell the home for a set price. There is no buyer involved until the home is complete and on the real estate market.

What’s the difference between a Precision spec home and a spec home from the big builders? Well, aside from exceptional craftsmanship, it’s the design of course! Walk into any Precision spec home and you’re going to feel like you just stepped onto a set on HGTV. If you want a designer home inside and out, then you want a Precision home. 

Our goal is to cater to the needs of our community, and, for many families, that means having move-in-ready homes available for immediate purchase. But just because your timeline is tight, doesn’t mean you should have to compromise on quality or style. Rest assured, every Precision home is a unique designer home!

What’s a precision Custom Home?

A custom home is any home built and customized for a specific buyer. Traditionally, building a fully-custom home is very expensive, requiring architects, engineers and loads of project management, and often take an exceptional amount of planning time before building can even begin. Many home buyers starting now are 12 – 24 months away from moving into a fully-custom built home. Custom homes in the Fayetteville and Sanford areas have just become out of reach for many buyer’s budgets and timelines. Not to mention, it’s stressful! (Have you heard the saying “If your marriage can survive building a house, it can survive anything”?)

Precision Custom Homes is different than other custom homes builders. We’ve found a way to make building a custom home easy, fast and affordable. Choose from nearly 30 innovative floor plans and select a lot in one of our trending communities. Customize your home with professional interior and exterior design features and styles. But don’t worry — we’ve made it easy with 15 design inspirations to choose from! You’ll work closely with our design team to select your style and choose the features and upgrades to suit your taste and your budget. But, unlike some custom home builders, we do all the legwork! You won’t have the overwhelming job of picking out every fixture and finish, trying to figure out if it all goes together well — your Precision Custom Home includes design services!

Our custom homes are pre-sale homes where we work hard to streamline the build and design process for home owner to make it an efficient and enjoyable process. The end result is an affordable designer home that boasts craftsmanship, with a beautiful cohesive design that you love.

So what are the Primary differences?

  1. Cost. Generally speaking, our spec homes are finished with a set price dictated by the housing market, size and finishes. This can be really important for buyers who have a very specific budget. Some of our spec homes have a lot of upgrades; some only have a few. The location and lot size also impacts the price. But the price of a spec home is set. All of these variables come into play in a custom home, but the price of a custom home can change based on the upgrades a buyer adds. This can make the cost go up considerably, ranging from $110-$140 per square foot. When given the opportunity to build their dream home, most people (even on a budget) tend to want to go bigger or add more features than they originally intended. Knowing it’s cheaper and easier to do it now, that’s what they tend to do. So, a custom home typically costs more than a spec home because it has more upgrades, and potentially is larger, than most spec homes.
  2. Personalization. There is very little to no personalization with a spec home. We can switch out some finishes, repaint some walls or make some other minor change if agreed upon in the buyers contract, but these changes are generally small and at an additional cost to the buyer. With a custom home, there is a great deal of personalization that happens. In the beginning the buyers have design meetings with the Precision team to decide on a certain look and design style, which includes the must-haves and can’t-live-with things for the home. Then, together we decide on what features suit the style and stay within the budget for the home. The buyer doesn’t pick out every single finish and generally we like to surprise the client with things we are 100% sure they will love.
  3. Time. The great thing about a spec home is you can move in within 30 days. A custom home takes much longer. This is mainly because there are a lot of variables that go into planning and building a quality home. On average, a custom home can take 8-12 months to build once a buyer has an approved floor plan and is ready to break ground. Still, there can always be unforeseen delays, including weather, that can push timelines out as far as even 18 months. Don’t get us wrong — efficiency is one of our top priorities. We won’t have projects open longer than necessary. If there are delays out of our control, you can trust we are working hard to mitigate them as best as possible and in your best interest.

So, which home is for you?

If you’re on a tight timeline, flexible about where you live, and love all Precision designs, then a spec home is great solution for you! However, if you have a flexible timeline and budget, with specific features and a style in mind for your home, then a custom home may be more your speed. Either way just know the Precision team will work hard to give you the most beautiful designer home you’ve ever seen and make the entire process as simple and painless as humanly possible!

Let’s discuss your new designer home!

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Precision Custom Homes
214 Hay St Suite #102
Fayetteville, NC 28301
M–F, 9AM-5PM

Designer Homes. Affordable Price.™ Fort Bragg, Fayetteville & Sanford, NC